Search the Meta ad library by keyword

meta-ad-library.meta-ads.library.search

Search publicly running Facebook and Instagram ads by keyword

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GEThttps://toolswitch.dev/v1/tools/meta-ad-library.meta-ads.library.searchBeta

Uses platform quota
Synchronous response
Reads public data

Parámetros

give it either search_terms or search_page_ids — a call with neither returns an error, not the whole library. ad_snapshot_url is the human-viewable render of the creative and needs the access token appended to load. Results are ads Meta has KEPT: commercial ads leave the library some time after they stop running, so this is a live-ish view, not an archive

Parámetro	Tipo	Obligatorio	Descripción	Ejemplo
Parámetros de consulta
`after`	cadena	Opcional	paging.cursors.after from the previous response
`limit`	entero	Opcional	page size; 25 by default, a few hundred is the practical ceiling before Meta starts timing out	`25`
`fields`	cadena	Obligatorio	comma-separated; nothing but id comes back by default	`id,page_id,page_name,ad_creative_bodies,ad_creative_link_titles,ad_creative_link_captions,ad_snapshot_url,ad_delivery_start_time,ad_delivery_stop_time,publisher_platforms,languages,estimated_audience_size`
`ad_type`	cadena	Opcional	ALL (default) \| POLITICAL_AND_ISSUE_ADS \| HOUSING_ADS \| EMPLOYMENT_ADS \| FINANCIAL_PRODUCTS_AND_SERVICES_ADS	`ALL`
`languages`	matriz	Opcional	ISO 639-1 codes (plus CMN, YUE)	`["en"]`
`media_type`	cadena	Opcional	ALL \| IMAGE \| MEME \| VIDEO \| NONE	`VIDEO`
`search_type`	cadena	Opcional	KEYWORD_UNORDERED (default, all words in any order) \| KEYWORD_EXACT_PHRASE	`KEYWORD_UNORDERED`
`search_terms`	cadena	Opcional	max 100 characters; matched against the ad's text. Required in practice unless you filter by search_page_ids instead	`project management software`
`ad_active_status`	cadena	Opcional	ACTIVE (default) \| INACTIVE \| ALL — ALL is what you want for creative research, since a competitor's best-performing ad may have finished	`ALL`
`publisher_platforms`	matriz	Opcional	FACEBOOK \| INSTAGRAM \| AUDIENCE_NETWORK \| MESSENGER \| WHATSAPP \| OCULUS \| THREADS	`["INSTAGRAM"]`
`ad_delivery_date_max`	cadena	Opcional	YYYY-MM-DD
`ad_delivery_date_min`	cadena	Opcional	YYYY-MM-DD; ads that were delivering on or after this date	`2026-06-01`
`ad_reached_countries`	matriz	Obligatorio	REQUIRED on every ads_archive call. JSON array of ISO country codes, URL-encoded — ["US"] — or ALL	`["US"]`
`estimated_audience_size_min`	entero	Opcional	one of the fixed buckets 100 \| 1000 \| 5000 \| 10000 \| 50000 \| 100000 \| 500000 \| 1000000

Parámetros de consulta
aftercadenaOpcional
paging.cursors.after from the previous response
limitenteroOpcional
page size; 25 by default, a few hundred is the practical ceiling before Meta starts timing out
Ejemplo: 25
fieldscadenaObligatorio
comma-separated; nothing but id comes back by default
Ejemplo: id,page_id,page_name,ad_creative_bodies,ad_creative_link_titles,ad_creative_link_captions,ad_snapshot_url,ad_delivery_start_time,ad_delivery_stop_time,publisher_platforms,languages,estimated_audience_size
ad_typecadenaOpcional
ALL (default) | POLITICAL_AND_ISSUE_ADS | HOUSING_ADS | EMPLOYMENT_ADS | FINANCIAL_PRODUCTS_AND_SERVICES_ADS
Ejemplo: ALL
languagesmatrizOpcional
ISO 639-1 codes (plus CMN, YUE)
Ejemplo: ["en"]
media_typecadenaOpcional
ALL | IMAGE | MEME | VIDEO | NONE
Ejemplo: VIDEO
search_typecadenaOpcional
KEYWORD_UNORDERED (default, all words in any order) | KEYWORD_EXACT_PHRASE
Ejemplo: KEYWORD_UNORDERED
search_termscadenaOpcional
max 100 characters; matched against the ad's text. Required in practice unless you filter by search_page_ids instead
Ejemplo: project management software
ad_active_statuscadenaOpcional
ACTIVE (default) | INACTIVE | ALL — ALL is what you want for creative research, since a competitor's best-performing ad may have finished
Ejemplo: ALL
publisher_platformsmatrizOpcional
FACEBOOK | INSTAGRAM | AUDIENCE_NETWORK | MESSENGER | WHATSAPP | OCULUS | THREADS
Ejemplo: ["INSTAGRAM"]
ad_delivery_date_maxcadenaOpcional
YYYY-MM-DD
ad_delivery_date_mincadenaOpcional
YYYY-MM-DD; ads that were delivering on or after this date
Ejemplo: 2026-06-01
ad_reached_countriesmatrizObligatorio
REQUIRED on every ads_archive call. JSON array of ISO country codes, URL-encoded — ["US"] — or ALL
Ejemplo: ["US"]
estimated_audience_size_minenteroOpcional
one of the fixed buckets 100 | 1000 | 5000 | 10000 | 50000 | 100000 | 500000 | 1000000

Ejemplos de código

Sustituye $TOOLSWITCH_KEY por la clave que creaste en la consola.

Beta

curl -X GET 'https://toolswitch.dev/v1/tools/meta-ad-library.meta-ads.library.search' \
  -H "X-Toolswitch-Key: $TOOLSWITCH_KEY"

import os
import requests

response = requests.request(
    "GET",
    "https://toolswitch.dev/v1/tools/meta-ad-library.meta-ads.library.search",
    headers={"X-Toolswitch-Key": os.environ["TOOLSWITCH_KEY"]},
)
response.raise_for_status()
print(response.text)

const response = await fetch("https://toolswitch.dev/v1/tools/meta-ad-library.meta-ads.library.search", {
  method: "GET",
  headers: {
    "X-Toolswitch-Key": process.env.TOOLSWITCH_KEY ?? "",
  },
});
if (!response.ok) throw new Error(`Request failed: ${response.status}`);
console.log(await response.text());

La API de la pasarela está en Beta; su URL y autenticación pueden cambiar. Los parámetros del ejemplo son datos de muestra. Las llamadas se facturan a free, incluida la tarifa de servicio.